A family-owned legacy. Built on quality and care
ARS Farm is a family-owned venture built on a foundation of quality and care — headquartered in Tirupur, Tamil Nadu, and trusted by hotels, restaurants and retailers across South India.
Our Story
A Foundation of Quality, Care and Partnership
ARS Farm is a family-owned venture, built on a foundation of quality and care. We prioritize our chicks' health with high-quality feeds and clean water — because everything that follows depends on the very first day.
Today, ARS operates a complete farm-to-processing model — controlling the genetics, feed, farming environment and processing standards behind every product we ship.
Our partners — leading hotels, restaurants, supermarkets and retailers — choose ARS not just for our quality, but for the certainty we bring to their supply chain
The People Behind ARS
Mr. Kanagaraj
Oversees the labour force and day-to-day farm operations — ensuring every bird, every shed and every process runs to ARS standards
Mr. Muthuvel
Handles office administration, partner relationships and the systems that keep our supply chain running with precision
Our Mission
To deliver India's most consistent, hygienic and traceable poultry — empowering businesses to serve their customers with absolute confidence.
Our Vision
To become India's most trusted integrated poultry brand by setting new benchmarks in quality, scale and supply reliability.
Breeding Excellence
Our birds are the heart of ARS Farm
Superior Genetics
We carefully select superior breeds to ensure healthier chicks, better egg production and birds well-suited to local conditions
Growth & Disease Resistance
Our breeding program enhances growth rate, disease resistance and egg-laying capacity — directly benefiting our customers.
Raised With Care
From quails to hens, every bird is raised with attention to detail — resulting in premium eggs and meat for our customers.
Quail Breeding Program
At ARS Farm, we breed quails for their distinct flavour and nutritional value. Our quail breeding program focuses on producing birds that grow fast, are disease resistant, and lay plenty of eggs — ensuring a consistent supply of fresh quail eggs and meat for our customers.
Our quail chicks hatch from eggs laid by our healthy mother quails. These chicks are raised with care, getting the best feed and environment to grow strong and healthy — just like their parents.
We follow hygienic and ethical farming practices at every stage of the breeding process to maintain the highest quality standards. From carefully selected breeding stock to nutrient-rich feed and proper housing, every aspect of our farm is designed to support the health and wellbeing of our quails.
This commitment allows us to deliver premium-quality quail products that are fresh, nutritious, and trusted by families, retailers, and food businesses alike.
Hen Growth Process
Carefully Staged. Strong, Healthy, Productive
Hens follow a more complex growth process at ARS — every stage carefully managed to ensure they develop strong and healthy, setting them up for a productive life
1. Chick Nurturing
Chicks are nurtured for 1–2 months in a controlled, hygienic environment with premium feed and clean water.
2. Grower Shed
Birds are then moved to a dedicated grower shed where they continue to develop strength and immunity.
3. Parent Farm
Finally, they are shifted to the parent farm — productive, healthy and ready to deliver consistent quality
Our Infrastructure
Built for hygiene, scale and traceability
Climate-Controlled Farms
Modern sheds for healthy, productive birds year-round.
100% Feed Control
In-house feed formulation ensures purity, nutrition and consistency in every batch.
Quality Assurance
Multi-stage QA from hatchery to dispatch, with batch-level traceability.